Mon dieu ! Emmanuelle Alt may be responsible for this September's hottest issue with her new look for Vogue Paris. Kate Moss, Lara Stone, and Daria Werbowy model the same Dolce & Gabbana dress for three different covers all shot by Mert Alas and Marcus Piggott. Inside holds a few surprises as well: a new interior design by artistic director Germain Chauveau that reflects the look of Vogue Paris in the 1960s and 70s, a new illustrated column titled “Humeur” by Garance Doré, and a new focus on profiles of folks that fit the Vogue Paris vibe. What was the impetus behind the redesign? Emmanuelle Alt explains: “All the other Vogues carry a country name. Vogue Paris is the only one to carry the name of a city. Everyone fantasizes about Paris. It’s the concept of the ‘Parisienne.’ The ‘Parisienne’ is a girl who makes people dream worldwide, rightly or wrongly, a girl who represents a particular style, a taste, an allure.... It is very important to make your mark on the layout, to have a magazine tailor-made for the content you want to have.” The theme for the September issue of Vogue Paris is "black" and it graces newsstands beginning 23 August.
Vogue Paris September 2012 issue cover images © 2012 Condé Nast. All Rights Reserved.