I Want To Be An Alt

Kellina de Boer

Paul Kolyer

Heather Dunhill

Kamila Brudzynska
Bernie Rothschild

Coups de cœur de Alt
Galerie de Alt
Armoire de Alt
quoi de neuf
Vogue Paris

Vogue Hommes

Vogue Paris Collections


IWTBAA Black Tee

IWTBAA White Mug

IWTBAA White Tee

I Want To Be A Roitfeld

I Want To Be A Battaglia

I Want To Be A Coppola


Chloé: Attitudes
By Sarah Mower


Jane & Serge
By Andrew Birkin


Vogue and The Metropolitan Museum of Art Costume Institute: Parties, Exhibitions, People
By Hamish Bowles


Loulou de la Falaise
By Natasha Fraser-Cavassoni


Halston: Inventing American Fashion
By Lesley Frowick


Dries van Noten
By Pamela Golbin


A Denim Story
By Emily Current, Meritt Elliott, Hilary Walsh 


Veruschka: From Vera to Veruschka
By Johnny Moncada


Draw Blood for Proof
By Mario Sorrenti


Diana Vreeland Memos:
The Vogue Years

By Alexander Vreeland


Franck Durand For Balmain

Emmanuelle Alt's husband, Franck Durand, served as art director for the short film advertising the Pierre Balmain Fall/Winter 2012-13 collection and it is everything you would expect from Balmain — sexy, chic, noir. Directed by Martial Schmeltz, the black and white film features models Melissa Stasiuk and Adrien Sahores in a flirtatious dance set to the tune of "Romy" by Bruno Alexius, originally composed in 1964 for a project by Henri-Georges Clouzot that he never completed. Clearly Monsiuer Durand shares his wife's affinity for strong, stark images.

Balmain film stills © 2012 Balmain. All Rights Reserved.


Vogue Paris April 2012: Doutzen Kroes

Vogue Paris cover image © 2012 Condé Nast. All Rights Reserved.


Emmanuelle Alt At Paris Fashion Week

Emmanuelle Alt photographs © 2012 Condé Nast and courtesy of zimbio.com, nymag.com, grazia.it, afterdrk.freshnet.se, teampeterstigter.com, and marieclaire.com. All Rights Reserved.


Emmanuelle Alt By Garance Doré

Garance Doré produced a fabulous series of short films throughout Fashion Week and I was excited to see that one of her Paris segments features Emmanuelle Alt in "Pardon My French/Les Parisiennes." Among other fascinating subjects, Emmanuelle discusses the inspiration behind the cover image of her March issue of Vogue Paris. As an added bonus, Isabel Marant appears later in the segment.

Emmanuelle Alt film stills © 2012 Garance Doré. All Rights Reserved.


IWTBAA Contest Winner: Kamila Brudzynska

Congratulations to Kamila Brudzynska, the winner of the first official I Want To Be An Alt essay contest! Kamila will receive a copy of the December/January issue of Vogue Paris (fondly known as the music issue), a $10 iTunes gift card, and an IWTBAA tee. Thanks to everyone for their submissions; I hope you will join me in congratulating Kamila in the comments below.

The Style Of Emmanuelle Alt
By Kamila Brudzynska

Nowadays, Emmanuelle Alt is one of the most influential women in the world of fashion. She has been the editor-in-chief of Vogue Paris for one year but she has been present in the fashion business much longer. Why do I love her? Emmanuelle and Paris fashion are the crucial reasons I am going to study journalism with French. I know it is a little bit naive but one of my biggest dreams is to work in the fashion industry someday, maybe even with Emmanuelle. I would really like to know the secrets of her work and see all the processes of creating a new issue of the magazine. I know there are plenty of people who want the same thing but I also know that dreams can come true and I will fight for it.

Emmanuelle's style is so amazing for me. I am a huge fan of her way of chic and casual elegance. Her professional style and the private one are perfectly different. I fall in love with her stylizations in photo shoots at the first sight. I was really impressed. Since then I have been following all the news about her and her work. You really should see my happiness when I found your web site! I think it is great that when she styles, she chooses not only the clothes which she likes but also those which are or will be trendy. This is something that is similar between me and her. I pay attention both to outfits which suit me and to the ones in which others look good.

I like to call Emmanuelle "Kate Moss among editors." They both are independent to some extent, though we must not forget about their obligations to Condé Nast and contracts. Moreover, they are both themselves in their private lives. Kate wears whatever she wants and sooner or later it will become "must have" for every woman, Emmanuelle has a few rules and she does not break them (for example wearing neutral colors, her dislike for skirts). They are considered rebels in the world of fashion. What is more, only their families know their true personalities. Emmanuelle does not like showing her private life too much, she talks about her children and husband but in a very reserved and careful way.

I have to honestly admit that Carine Roitfeld was a better editor-in-chief. When Carine and Emmanuelle cooperated with each other they were the best team. Maybe this is the solution which Emmanuelle needs? Maybe she has not got the best "dream team" right now? I am not saying that people are working in the magazine in a bad way but maybe Emmanuelle is still working on establishing mutual understanding and when she finds it, she will be able to do her best with Vogue Paris. Carine was definitely a great editor, her stylizations always included something amazing and she wears incredible clothes, she is an icon. Nevertheless, for me it is not enough. In my opinion, Carine is so deeply devoted that it mirrors her. It seems that Emmanuelle has got a bigger distance. She is creating fashion for fashion, not for money, power, or scandals, she is just doing her job in a fabulous way. I am not saying that Carine was not a professional but she seems to have exaggerated with this what she did.

In conclusion, I think that Emmanuelle Alt is an amazing woman. Fashion is not boring for her and she still loves it and fashion loves her, too. She is never a fashion victim. One year cannot define her work as an editor-in-chief. She still can make big things in this business. I believe it is worth waiting for her Vogue Paris.

Emmanuelle Alt photograph © 2012 stockholm-streetstyle.com. All Rights Reserved.